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History of the Insignia

Agency Center & Program Identification

Use in Color

Correct Use

Incorrect Use

Commercial Use


 

Use in Color

NASA Insignia Example in One Color

One Color Insignia

The NASA Insignia can be reproduced from this web site. Original reproduction proofs, transparencies or digital files can also be obtained from the Visual Identity Coordinator at NASA Headquarters or the graphics Coordinators Agency-wide.

In one color Printing, the NASA Insignia may be reproduced in most colors. However, exceptionally bright colors are not recommended.



Full Color Insignia

The NASA Insignia consists of two basic colors:

PMS185 (red) and PMS 286 (blue).

The Insignia can also be reproduced in a 4 color process build:

NASA Insignia Example in Full Color

Red 100 magenta + 100 yellow
Blue 100 cyan + 60 magenta

When using the NASA Insignia in full color, the Insignia should be displayed against a white, black, gray (PMS 423) or silver (PMS 877) background only.

A full color Insignia should never appear against a full color photograph and a white line should never appear around the full color insignia.



Duotone and One Color Photography

When a one color photograph or duotone is used, the Insignia should appear in black without a white line around it on a light or medium-valued portion of the background.

Alternatively, the Insignia can be rendered in the background color of a photograph when the background is relatively uncluttered. In this case, the Insignia may or may not appear with a white line around it (depending on the darkness of the background color value).


Full Color Photography

When a full color photograph is used, the Insignia should appear in black without a white line around it on a light or medium-valued portion of the background.

Alternatively, the Insignia can be rendered in the background color of a photograph when the background is relatively uncluttered. In this case, the Insignia may or may not appear with a white line around it (depending on the darkness of the background color value).

 


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Author: Bertram Ulrich
Curator: SAIC Information Services
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